Leading Social Media Marketing, Digital PR Expert and Award Winning CEO to Give Free Trade Show Marketing Webinar

Dallas, TX (PRWEB) November 11, 2011

The Trade Group, the award-winning provider of trade show exhibits, digital graphics, creative design services, retail displays and environmental structures for events, will host a free webinar, Making Sense of Todays Digital PR for Trade Shows: Trends, Techniques, and Case Studies at 1:00 PM on Wednesday, November 16, 2011. This exclusive event will discuss the importance of social media marketing tools, the latest trends in social media, and how to create online buzz before an event.

Marketing your presence at trade shows and events now requires a solid understanding of social media marketing and digital PR. Event Marketers must have a firm grasp on the digital tools that will increase the number of qualified visitors to the booth -- resulting in increased ROI.

This webinar will go beyond the big three -- Facebook, LinkedIn and Twitter, says Kabani. We are going to tackle QR codes, pitching bloggers, social media ad campaigns, event specific promotional websites, YouTube, and much more. What happens before and after the event is just as important as what happens during show hours and by harnessing the power of social media, you're sure to be remembered long after the show has closed.

Shama Kabani is the Award-winning CEO of The Marketing Zen Group, a global digital marketing firm. She's also the host of the CW 33s Tech Zen with Shama and Socially Sound segments, an international speaker, and a best-selling author. Her first book, The Zen of Social Media Marketing, was released in April 2010, and was an instant hit. Business Week honored Shama in 2009 as one of the Top 25 Entrepreneurs Under 25 in North America, and in 2010, Shama won the prestigious Technology Titan Emerging Company CEO award from the Metroplex Technology Business Council.

The Trade Group offers services that ensure the success of any trade show event, from educational seminars to strategic marketing services that drive traffic to your exhibit, to providing a free webinar from one of the top leaders in digital marketing.

For 25 years, The Trade Group has provided over 40,000 superior trade show exhibits to more than 15,000 exhibit managers around the world. Its reputation is built on dedication to customer service, passion for creativity and innovation in the event services industry. To learn more about The Trade Group, contact us today.

The Marketing Zen Group is an award winning online marketing firm that excels at helping companies, non-profits, and government agencies of all sizes leverage the internet. Web marketing services include website design & development, social media marketing, digital PR, and search engine optimization. They specialize in providing turn-key web marketing and PR services which result in greater leads and visibility for their clients. For more information about The Marketing Zen Group contact us today.

Learn more and register for this free webinar today!

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Entrepreneur's Webinar Will Extol Virtues of Winning Business Plans

Dewey Beach, DE (PRWEB) April 26, 2011

Thinking about starting your own business? Entrepreneur Mike Mann said you should focus on what you know.

Your best bet to succeed is working in a field that you are passionate about, he said.

Then again, if you did train for much of your life in one area, there is no assurance you wouldnt eventually decide to abandon that field and concept for any number of valid reasons, Mann explained. So if you havent trained your life for one business, your second best bet would be to go into a line of business that you are personally attracted to even if you are not currently experienced in that area.

In a webinar scheduled April 28, Mann, a self-described serial social entrepreneur, will offer advice for crafting a plan for starting a winning business.

He said another approach is choosing a random type of company after researching industries that are hot.

Even if you have no personal interest or history in that particular industry, Mann added.

Be creative, he said.

Pick an industry that is not fully developed but has a lot of potential, Mann said. Think about less sophisticated or glamorous business niches since they are more likely to be overlooked by potential customers.

Manns webinar will dovetail nicely with a presentation last March that explored the job dilemma. Mann gave advice about when quitting your job is necessary for building a profitable business, while exploring the risks of quitting and how holding a job can prevent success. He wrote about those ideas in his book Make Millions & Make Change! Secrets to Personal and Business Success.

Lots of people think that they are smarter than their boss, if they are smarter than their boss then they should have their own business, Mann said.

Mann packs his webinars with insights that helped him become rich doing business on the Internet. He is the founder of Phone.com, SEO.com, DomainMarket.com, BrowserMedia, Yield Software and many other companies.

Next week he will have tips about designing logos and slogans for your company.

The significance of this decision cannot be underestimated, Mann said.

This summer, those considering starting a business should have a stack of books in their hands as they head on vacation. Mann will identify gems from his past reading lists.

He explained that aspiring entrepreneurs study profusely. Mann highlighted the magazines, newspapers and television shows that he relies on for the latest business news.

You should keep your eyes and ears open for all types of ideas, according to Mann. This informal research will lead to areas worthy of intensive research.

The webinar will also reveal ways market surveys are conducted and how companies get incorporated.

For aspiring entrepreneurs, Mann is a mentor. Read his ideas in Make Millions & Make Change! Secrets to Business and Personal Success. The information is priceless, but the book is free. You can download a PDF copy or the audiobook at makemillions.com.

My formula is really simple, Mann said. It actually does work.

He will explain the techniques that made him a success during the April 28 webinar. The presentation begins at noon Eastern time. Register for the webinar at makemillions.com.

About Mike Mann and Make Millions & Make Change!

Mike Mann, a serial social entrepreneur, is the author of Make Millions and Make Change! a business book focused on finding success in small business while serving society. Mann is the founder and chairman of Grassroots.org, a global network providing free services to nonprofits and promoting social action. He also founded and manages the Make Change! Trust, a charitable fund that supports nonprofits. Mann is the founder of many companies including Phone.com, SEO.com, Skateboards.com, DomainMarket.com, Yield Software, BrowserMedia, PRMarketing.com, PurePPC.com and others. For more information, visit makemillions.com.

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